I create the image. Cars, athletes, artists and faces, shot with light and shade by my own camera.
See the photography →I make productions happen. Commercials, series and music videos for Netflix, Mercedes-Benz, eBay, Bugatti and others, from first call to final delivery.
See the productions →Every image on this page was photographed by me. My work is centered around the love to create, to experiment with the interplay of light and shade, and to capture human encounters.
On these projects I am not behind the camera. I produce: I bring together crew, locations, budgets and schedules so directors and brands can make their film. A path that started in French cinema.
Apple / Bentley / BMW / Bugatti / Chrysler / Dyson / EMI / F.P. Journe / KPMG / Mercedes / Nikon / P&G / Riva Yachts / Skoda / Telekom / Universal Music / Virgin Music / VW
“In the end, life is all about passion. What’s yours? What do you live for?”
My passion and work is centered around the love to create, to experiment with the interplay of light and shade, and to capture human encounters. I started down my path 29 years ago in French Cinema, leading to my current devotion to photography and film-making. Today, I split my time living in Berlin and the Côte d’Azur in pursuit of my craft.
Campaigns, editorials, car and sports photography, portraits and artist PR.
aloha@prauss.frCommercials, branded content and music videos in Germany, France, Monaco, South Africa and the Middle East.
aloha@prauss.fr